Events

The crowds at San Diego Comic-Con are claustrophobic, sweaty, and contagiously happy.  This year’s convention was no exception. The throngs of caped fans and sword girded cosplayers swarmed the humid convention center and Gaslamp district. Although the high humidity…

Mindshare teams spent the Chicago office’s fourth annual Huddle immersed in inspiring sessions to promote fresh thinking, all while surrounded by old friends and new faces. The day focused on the transformative abilities of technology in a changing media…

When you consider major brands that have top level brand experiences, Apple is one that often comes to mind. Outside of their increasing innovation suite of products that has kept them at the forefront of tech for decades, they…

It’s clear that everyone is looking towards 2020. Why? Analysts believe we are at a tipping point in which emerging technologies will reach a point of significant impact on the workplace. One speaker referred to 2020 as the beginning…

I have the unbelievable privilege of attending the Cannes Lions International Festival of Creativity as a Young Lions delegate for the third consecutive year. This marks my last eligible year as a “Young” Lion and it is an amazing…

Every year, Mindshare sends a selection of our best and brightest across the global as Young Lions delegates to Cannes. See why Patrick is focused on social good for brands at this year’s festival. This year, I’m expecting a Cannes…

Every year, Mindshare sends a selection of our best and brightest across the global as Young Lions delegates to Cannes. See why Ken is focused on emerging technologies at this year’s festival. I’m incredibly excited to be a part of…

Imagine being whisked into the first of three humid yurts and told that during your Reverie Lab that you will be taught to communicate with your own subconscious. Next, you’re given a health warning and an invitation to wave…

Today’s audiences and consumers are passionate about advocating for different social causes – and they hope the brands they consume are too. Our Chief Content Officer David Lang, joined moderator Elizabeth Wagmeister from Variety and Erin Condon, VP Front…

Big congratulations are in order to Kenon Mak and Paul Linley – winners of the 2018 Mindshare Canada Young Lions competition and second place in the Canada-wide competition! In March, teams of two were challenged with answering a brief from…

While YouTube’s Brandcast featured no shortage of celebrities per usual (including Ariana Grande, Camila Cabello, Trevor Noah, and Tyler Oakley), the real heavy hitters of the night were actually the brands and agencies represented onstage. The event kicked off with…

For NewFronts week, content that appeals to millennial and Gen Z viewers has been the name of the game. Thus, the majority of Condé Nast’s one-hour NewFront presentation featured a panel discussion with actress and Lenny Letter creator Lena…