Excerpt: Mindshare is Cannes Lions Media Network of the Year
WPP’s Mindshare was named the 2019 Media Network of the Year at Cannes. The network took home the Gold Lion for “Hacking Prime Day” for General Mills brand Cheerios; a silver Lion for “Monty’s Wicket Warnings” for Foxtel in Australia, and another Silver Lion for “The Infection Alert System” for Unilever brand Lifebuoy Soap in India. Runner ups were Publicis Media’s Starcom in second place and Mindshare’s sibling agency Mediacom in third, which was Media Network of the Year last year.
Check out the full agency brief in Ad Age.