eMarketer: Marketer's Roundtable - How Is Social Affecting Metrics for Video Advertising?

U.S. digital video ad spending continues to rise, boosted in part by placement on social platforms, which have ramped up efforts to increase use of in-stream video. A panel of agency executives spoke to eMarketer about this ramp up and answered the question: How is social affecting metrics for video advertising?

Get insights from Mindshare's Jonathan Hsia, Managing Partner, Digital Investment Lead, and other top agency execs in eMarketer's roundtable here: http://mndsh.re/1I8mEN6