Home Uncategorized

Uncategorized

POV: Snapchat ‘Cameo’ Puts Your Face into GIFs

By Krishan Majithia, Account Director, FAST, Paid Social Background: Snap has announced the launch of ‘Cameos’ - a new feature allowing users to insert their face in GIFs, which can then be shared with friends. Details and Implications: With users continuing to create,...

Alphabet, Apple and Facebook Latest Earnings

Background: Alphabet, Apple and Facebook announced their latest earnings results this week. Details and Implications: Alphabet: Q3 results fell short of estimates due to higher expenses and continued losses in its “other bets” investments. This was despite a quarter of solid sales...

New York Advertising Week Wrap 2019

Background New York Advertising Week took place last week, with 98,000 attendees across 4 days, with almost 300 seminars, workshops, dinners and of course the odd party. Here are some themes from the week. Details and Implications Audio was making a lot...

Mindshare Canada’s Barton Wong Wins Jeopardy!

Last week, #TeamMindshare Canada's Barton Wong, Senior Associate, Trading, took part in popular TV game show Jeopardy! The show features a quiz competition in which contestants are presented with general knowledge clues in the form of answers, and must phrase...

Apple’s App Store Record & Q1 Warnings

Background: Apple kicked off the New Year by announcing a new single-day spending record on the App Store, which was good news for the tech giant since the share price had taken a bashing after revealing weak sales in China. Details...

Speed of Culture: The Next Thing You Buy

Everything you wanted to know about the world of social commerce: on this episode of Speed of Culture, Mig Mora on our Invention+ team chats with Rachel Tipograph, Founder and CEO of MikMak. Over the last few years, Tipograph...

Latest

POV: Snapchat ‘Cameo’ Puts Your Face into GIFs

By Krishan Majithia, Account Director, FAST, Paid Social Background: Snap has announced the launch of ‘Cameos’ - a new feature allowing users to insert their face...

CVL