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Comic-Con 2019: Stories of Scale

The annual cultural phenomenon that is San Diego Comic-Con International celebrated its 50th anniversary last weekend (July 18-21). Over 130,000 self-proclaimed geeks, nerds, and super-fans attended the convention throughout the four-day period, and hundreds of thousands of comic and...

MediaPost: WPP’s Mindshare Takes Media Network Of The Year Honors At Cannes

Excerpt: WPP’s Mindshare has been named Media Network of the Year 2019 at the Cannes Lions Festival of Creativity. The award is given to the best performing media agency network in the Media Lions category. The agency won gold its work...

Ad Age: Cannes I have your attention?

Excerpt: Mindshare is Cannes Lions Media Network of the Year WPP’s Mindshare was named the 2019 Media Network of the Year at Cannes. The network took home the Gold Lion for “Hacking Prime Day” for General Mills brand Cheerios; a silver Lion for “Monty’s...

Campaign: Mindshare named Cannes Lions Media Network of the Year

Excerpt: Mindshare has been awarded Media Network of the Year at the 2019 Cannes Lions International Festival of Creativity. The GroupM network succeeds sister shop MediaCom, which won the accolade last year but slipped to third place in 2019. For more...

Mindshare named Cannes Lions Media Network of the Year 2019

Cannes: Mindshare, the agency network that is part of WPP, has been named Media Network of the Year 2019 at the Cannes Lions Festival of Creativity. The award is given to the best performing media agency network in the Media...

AdExchanger: Cannes 2019 – Creative Meets Performance, DTC Shows Up And Regulation Looms

Excerpt: But brands will need to prove that impact-driven creative drives results. That will be exacerbated by the fact that this year, consumer brands are being judged in a separate category from non-profits and NGOs, said Adam Gerhart, US CEO...

Thomas Fenelon on Cannes Lions

As a first time “Cannes-er” I can tell you that I am very eager to hit the ground running next week! The more I read up on the Cannes Lions Festival and discuss it with colleagues, the more excited...

Matthew Powers on Cannes Lions

When I found out that I was attending the Cannes Lions Festival of Creativity, I can safely say for once in my life I was speechless. As a Young Lion, I’m honored to travel to France on behalf of...

NewFronts Debrief: YouTube Brandcast

Mindshare's Natalya Namts, Associate Director, Digital Investment, gives us the scoop on last night's YouTube Brandcast. The big talent onstage: Talent is always the highlight at Brandcast and has everyone guessing for weeks. YouTube didn't disappoint: Dua Lipa and...

NewFronts Debrief: Hulu

Mindshare’s Ashley Gordon, Associate Director, Digital Investment, shares her insights on yesterday's Hulu Upfront. The big talent onstage: Where do we begin?  After getting the (9AM) party started with legendary rapper/producer RZA (who’s producing a new Hulu series) on the...

NewFronts Debrief: Verizon Media

Mindshare’s Kaitlyn Rich, Associate Director, Digital Investment, shares her insights on last night’s Verizon Media NewFront. The big talent onstage: The New York Jets’ Sam Darnold came onstage to hype up the NFL live streaming integration into Yahoo! Sports...

NewFronts Debrief: Condé Nast

Mindshare’s Francia Miller Cohen, Director, Digital Investment, gives us the scoop on today's Condé Nast NewFront. The big talent onstage: Anna Wintour and a musical performance by Charli XCX. The announcements that caught your eye: The brand wants to establish...

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Google Ads Expands Same-Meaning Close Variants

Background: Google recently announced that it will be expanding close variants to include words that have the same meaning as the original word. This change...

Fortune: Data Sheet

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