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Strategy-Online: Canada snags nine Effies

Excerpt: "The annual awards program recognizes the most effective marketing communications work in the U.S. and Canada, be it effectively solving a marketing challenge, connecting with a target audience or achieving desired business results. A total of 101 awards were given out at...

Christine Peterson Honored on the 2018 Power List

Congrats to Christine Peterson, our Digital Investment Lead, U.S., on making AdMonsters' inaugural Power List! This new award showcases the top leaders across digital media and advertising, with the winners selected for qualities including innovation, vision, execution, mentorship, and...

Mindshare Canada Wins at the Crystals Awards and Shopper Innovation Awards

The wins keep rolling in! Last week, Mindshare Canada took home the Silver for best creative use of sound and music at the Crystals Awards for their work with Indigo Books and Music. Now in its 53rd year, the Crystals...

The 2018 Mindshare Canada Cannes Young Lions Winners

Big congratulations are in order to Kenon Mak and Paul Linley – winners of the 2018 Mindshare Canada Young Lions competition and second place in the Canada-wide competition! In March, teams of two were challenged with answering a brief from...

Mindshare ranks #1 in the MMA Smarties Business Impact Index

Mindshare, the global media agency that is part of WPP, has been ranked as the number one global agency network and number one media agency in the newly launched MMA Smarties Business Impact Index. The Mobile Marketing Association (MMA) has...

Mindshare Wins at I-Com Global Summit 2018

Mindshare has brought home some serious hardware from the I-Com Global Summit 2018 that took place this week in San Sebastian, Spain. I-Com holds an annual Data Science Hackathon, with challenges posted by both Intel and Lufthansa this year. The...

Mindshare Canada Takes Home Three AToMiC Awards

Last week, Mindshare Canada took home three AToMiC Awards for their work with Kimberly-Clark and Unilever. The AToMiC Awards celebrate successful collaborative work across Canada’s media and marketing industries, including advertising, tech, media creativity and content. The Mindshare team won...

Winning at MediaPost’s Marketing: Automotive Awards

Congratulations to our Volvo team, who won the award for “Best Interactive Execution or Campaign” at MediaPost’s Marketing: Automotive Awards. Now in their third year, these awards celebrate the best in automotive marketing. Our Mindshare North America team, in partnership...

Mindshare Toronto ranked top Canadian media agency

Mindshare Canada has been recognized for the effectiveness of its work, cracking this year’s WARC 100. Mindshare Toronto was crowned the top-ranking Canadian media agency and one of only four Canadian agencies to make the list, coming in at...

Team Volvo Awards

Mindshare North America was recently recognized with four awards for their work on Racing the Sun with Volvo, CNN - Courageous Studio, and Grey. For Volvo’s redesigned XC60s, four cars at U.S. totality locations delivered branded content live streams...

K-C Paid Search Team 2018 Kenshoo Infinity Award!

The Kimberly-Clark Mindshare Paid Search Team has won a 2018 Kenshoo Infinity Award for best use of an e-commerce insights strategy! The team's challenge was to improve cross-channel performance, widen brand awareness, increase revenue, and scale Kimberly-Clark's online presence....

Congrats to Aleksandra Injac, one of 2018’s 50 Women in MarTech You Should Know!

Congratulations to Aleksandra Injac, Managing Director, Programmatic Buying, Mindshare NA - MarTechExec named her one of 2018's 50 Women in MarTech You Should Know! This list showcases women who have not only had terrific career in marketing and marketing technology,...

Latest

Beet.TV: Mindshare’s Gerhart – TV Customization, Utilization More Important Than ‘Hardware’

Excerpt: He believes there’s a paradox now in that “everybody wants to be as addressable and precise as possible. But in order to do...

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