Culture Vulture Live: Haters Gonna Hate

This week, on Mindshare’s Culture Vulture Live: the couple that hates together, stays together. Mindshare’s Karina Marinha looks at Hater, a different kind of dating app that matches people in part based on what they hate or dislike. See how it falls under a larger trend that Mindshare’s been tracking for brands called “My World / The World.”