Adweek ARC Awards

As part of Adweek, in partnership with FPT Media's Brand Storytelling event, the first-ever Adweek ARC Awards will honor the finest story arcs in branded content produced in 2016. The first award of its kind, and with over 30 categories, the honors will spotlight the best in class work being developed on behalf of major advertisers…that is not traditional interruptive advertising.

Judge: David Lang, Chief Content Officer, Mindshare NA and President, Mindshare Content+ Entertainment

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