Cynopsis Snapchat Boot Camp | Speaker: Jon Mottel

  • New York Athletic Club 180 Central Park South New York, NY, 10019 United States

Cynopsis Snapchat boot camp is where advertising and media leaders provide the background and the hands-on practice to become a Snapchat specialist. This panel will present a set of metrics that can help to efficiently sift through the data and create a smart evaluation of a Snapchat campaign.

The Measurement & Metrics Puzzle


  • Jon Mottel, Associate Director, Paid Social, Mindshare NA
  • Tal Chalozin, Co-founder & CTO, Innovid
  • Cameron Curtis, Editor in Chief, Snapchat Discover Channel,
  • Alec McNayr, Co-founder, McBeard
  • Ross Clark, VP & GM, Sweet
  • Mike Mikho, CMO, Laundry Service
  • Skyler Bouchard, Food Blogger & Entrepreneur, Dining with Skyler

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