Advertising Week | Mobile Media Summit | Panelist: Jeff Malmad

  • Grand Hyatt New York 109 East 42nd Street New York, NY, 10017 United States

People and Places: Data, Location and Mobile

Location based services are a natural fit for mobile. To make it work, marketers need the data to play nice with location. The panelists at the Mobile Media Summit discuss the best way to understand the data, your audience and connect them to location in media campaigns.

Moderator: Miriam Gottfried,Reporter, Heard on the Street, The Wall Street Journal

- Jeff Malmad, Managing Director, Head of Mobile and Life+, Mindshare NA
- Courtney Stuart, Head of Sales, North America, xAd
- Spencer Scott, Chief Revenue Officer, Fiksu
- Pedro Perez, SVP, Strategy & Analysis, DigitasLBi
- Angela Steele, CEO, Ansible

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