Jaguar's Art of Performance campaign took home one of the only two Grand Prix Statues at the Internationalist Awards. On top of that, both our Jaguar and Chex Mix clients snagged some serious hardware at the Telly Awards
At SXSWi, Mindshare’s Gabriella Kaplan sat down for a Q&A with Ben Lerer, CEO of Group Nine Media (which owns brands including Thrillist, NowThis, The Dodo and Seeker). Check out Lerer’s thoughts on influencer marketing, content distribution, and more
SXSW Interactive had something for everyone. From AR to AI, data visualization to interactive surfaces, this special edition of our SXSWi Nightcap series has four of our team members share their biggest takeaways from the festival.
Greetings from day six of SXSW! Interactive week is sadly coming to a close, but we were still able to squeeze in a bit more learning. From neuroscientists to Nickelodeon, Gabriella Kaplan shares her insights from the day.
What industry will autonomous living disrupt next? What's one tech trend that marketers aren't paying enough attention to? Hear from Devon MacDonald, Chief Strategy Officer for Mindshare Canada, out in Austin to get his take.
We're on day six of SXSW and the Interactive space is starting to wind down, though excitement is still in the air. From interactive art, to puppies at the Trade Show, Alana Diehl gives us the scoop on what to see today.
Good morning from the bat city! As more film and music folks roll into town for their respective festivals, there are still plenty of Interactive sessions and brand activations to check out. Aydin Abdollahigives us a preview.
#TeamMindshare is ready for another day running from session to session, house to house, and even a tour of the trade show! There’s some major panelists today (celebrities, investors, politicians..) - Rachel Lowenstein gives us the scoop.
Despite some rainy conditions in Austin, there were numerous shining moments from SXSWi day two - from Mindshare's own Amanda Hechinger speaking on a panel, to interviewing GroupM's chief innovation officer Cary Tilds, and more.
Where is mobile messaging and AI going next? And what should brands take away from the heavy focus on politics and tech for social good at SXSWi? Mindshare's Rachel Lowenstein interviewed The New York Times' Marc Lavallee, Executive Director, Story[X] out in Austin to get his take.
On this week's episode of Culture Vulture Live, Rachel Lowenstein takes us inside SXSW Interactive - a festival that's at the epicenter of technology and culture. Here's a few key themes to look out for this week - everything from the world of autonomous living, to the future of retail, and more.
Coming to SXSW Interactive? Let Mindshare be your guide. We've curated a list of recommended sessions for each day (everything from AI to mixed reality to gaming and more), transit options, restaurant ideas, and key advice on how to navigate the festival.
Mindshare's Aleksandra Injac, Managing Director, Programmatic Buying has been named one of Cynopsis Media's 2017 Top Women in Digital! As Cynopsis puts it, "These are the women who are making it happen, whether in the trenches, or at the leading edge of the digital world."