AdWeek: Media Buyers and Brand Executives Are Optimistic About Twitter’s 2018 Focus

Excerpt: While it’s not always easy seeing which way the blue bird flies, media buyers and brand executives are optimistic about Twitter’s future, saying the...

Digiday: NBCUniversal adds Refinery29 to its growing list of digital publisher and platform partners

Excerpt: NBC Sports and Refinery29 are embarking on a yearlong social editorial and marketing partnership focused on telling stories about female athletes and other women...

Internet Retailer: Luxury E-retailer Net-A-Porter Itroduces Daily Editorial Content

Excerpt: These two big online luxury sellers recognize the crucial role of editorial content in the purchase cycle of discovery, influence and purchase, says Katerina...

Google Launches AdSense Auto Ads

Background: This week, Google announced the launch of AdSense Auto, a new and easy-to-use program backed by machine learning that optimises ad placements for publishers. Details...
video

Phones: Friend or Foe?

This episode of Culture Vulture Live, hosted by Beryl Zhao, is all about phone usage.

Jeff Malmad at MMA Impact NY

On Tuesday April 10, Jeff Malmad (Managing Director, Head of Life+ Mindshare North America) will lead a session called "Can You Hear Me Now?" at...
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video

Phones: Friend or Foe?

This episode of Culture Vulture Live, hosted by Beryl Zhao, is all about phone usage.
video

Let’s Talk Luxury

On this episode of Culture Vulture Live, Alexis Fragale walks us through Mindshare North America's...

Welcome to the Media Multiverse!

On this episode of Mindshare's Culture Vulture Live, Alexis Fragale introduces us to the Media...